Anheuser-Busch InBev, Maid
A woman at home calls her guy at the office and in a suggestive voice says, "Hi, let's play The Stranger."
Intrigued, the man at his desk agrees. She continues, "When someone gets home tonight, someone should be wearing a naughty French maid's outfit, blonde wig and holding a six pack of Bud Light."
Thrilled, he says, "Me likee The Stranger!"
Later, the doorbell rings and she checks her outfit in the mirror. She opens the door and finds her beau has misunderstood her plan -- he's the one wearing the outfit, and not looking so well in it. Both are surprised, and he says, "Oh! You meant...." She closes the door in his face.
Moments later, an older man next door dressed in a red robe opens his door, sees "her" and says, "Well hello stranger!"
The otherwise light-hearted ad does not directly address transsexuals, but rejects cross-gender dressing for men and ads a lecherous, desperate older man who may or may not see through the cross-dressing outfit.
Anheuser-Busch refused to discuss this commercial or its intentions.