WHERE SUCCESSFUL ADVERTISING MEETS LGBT EQUALITY

Gay Men's Health Crisis, A Rubber Is A Friend In Your Pocket

Members:

This illustrated ad featuring a male butt in jeans with a condom protruding from the pocket is an early ad from GMHC and was carried on the back cover of male porn magazine Mandate. It carried its headline in both English and Spanish: "Un Amigo Es Un Condon En El Bolsillo."

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