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Diageo, Don't Drink and Debate

Members:

2020 Television 100% Report A Problem

This campaign features Laverne Cox, Diane Guerrero ("Orange Is the New Black") and soccer player Megan Rapinoe as well as David Bautista, an actor, retired professional wrestler, former mixed martial artist and bodybuilder.

In a twist on the decades old safety message "Don't drink and drive" this ad lists a series of "Don't drink and..." including, "Don't drink and debate politics," "Don't drink and debate who won the debates," "Don't drink and debate how we're going to vote this year," but "Please DO vote." "And if there's anything Smirnoff knows for sure," says Rapinoe, followed by Cox: "Don't ever drink and bring up Russia."

Company
Diageo
Brand
Smirnoff vodka
Industry
Alcoholic Beverages
Media Outlet
Television
Country
United States
Region
US National
Agency
72andSunny
AdRespect Themes

Racial Diversity

Real GLBT Person

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