WHERE SUCCESSFUL ADVERTISING MEETS LGBT EQUALITY

PepsiCo, Photo Shoot

Members:

2013 Online Video 60% Report A Problem

In this consumer-generated ad, a photo shoot for bras gets interrupted when a careless tech person loudly eats chips. The actress stops the shoot and says "Excuse me, we're working here." The man replies, "Please, I can do your job." She says, "Really?"

The technicians then appear in bras themselves, the main source of humor in this ad.

Then in a turnabout, the women are now calling the shots and then man asks, "Can we please switch back?" The woman flatly replies, while holding a chip, "no."

Company
PepsiCo
Brand
Doritos
Industry
Packaged Foods
Media Outlet
Online Video
Country
United States
Region
US National
Agency
consumer generated
AdRespect Themes

Dude Looks Like a Lady

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