WHERE SUCCESSFUL ADVERTISING MEETS LGBT EQUALITY

PepsiCo, Told You So

Members:

A man is clipping the hedges and peers over at his neighbors -- two gay men by the pool, eating chips and enjoying an umbrella drink. He licks his lips as his wife brings him a cold drink but she sneers at him for staring at the guys. One waves and says, ”Hey Barbara!” The other follows suit, waving his hand above his head. Later he says, “Told you so,” and his friend affirms, “Mmmhhmm.”

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