WHERE SUCCESSFUL ADVERTISING MEETS LGBT EQUALITY

Elton John AIDS Foundation, HIV Africa

Members:

A black man in a desert setting addresses the camera with an accent, "Do you know what it's like to live in a place where one in five of your friends has the AIDS virus? What it's like to live where 1% dies every half hour from the disease? Where 40,000 more people are infected each year?

Do you know what it's like? Oh yes you do, because that place is the United States of America."

This ad ran on MTV.

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