General Electric Co., Twice As Queer

Members:

2004 Print Report A Problem

The Fab Five are back -- this time with a spinoff. Queer Eye for the Straight Guy was a huge breakout hit for Bravo Network, owned by NBC, with over 3 million viewers -- rare for most cable networks. The show not only was carried by mainstream parent NBC during prime time, but licensed to numerous TV networks internationally to the UK, Denmark, Norway, and Sweden, as well as Australia. This ad also includes the spinoff show, Queer Eye for the Straight Girl, with a new cast comprised of three gay men and one lesbian.

Company

General Electric Co.

Brand

Queer Eye for the Straight Guy/Queer Eye for the Straight Girl

Industry

Media Outlets: Broadcasters-Publishers-Online-Games-Music

Media Outlet

Print, Poster/Outdoor,

Country

United States

Region

North America

Agency

Bravo in-house

AdRespect Themes

User Comments

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