WHERE SUCCESSFUL ADVERTISING MEETS LGBTQ+ EQUALITY

General Motors Corp., Magic is Electric

Members:

2021 Television 100% Report A Problem

A middle-aged, childless male couple appears and other families of all ages head to Disney World (which is co-branded in the commercial) in their all-electric Chevy Bolt cars. A gender non-conforming young woman also appears.

Company
General Motors Corp.
Brand
Chevy Volt
Industry
Automotive
Media Outlet
Television
Country
United States
Region
US National
Agency
unknown
AdRespect Themes

Age Diversity

Same-Sex Couples/Families

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