WHERE SUCCESSFUL ADVERTISING MEETS LGBT EQUALITY

AT&T, Retail

Members:

2018 Television 60% Report A Problem

In this B-to-B campaign for Edge-to-Edge Intelligence, a man about to leave his hotel for a wedding discovers to his dismay that he's forgotten his patent leather shoes because they're not in his suitcase.

Panicking, he finds some online but there are just two left nearby. He runs out to the taxi in flip-flop shoes. He arrives to the store and gets them just in the nick of time and enthusiastically hugs the male store clerk with too much appreciation and the clerk awkwardly looks around, unable to know what to do with the outpouring of affection.

Company
AT&T
Brand
AT&T Business
Industry
Telecommunications
Media Outlet
Television
Country
United States
Region
US National
Agency
BBDO Worldwide
AdRespect Themes

Homo-queasy

Walking Fine Line/Mixed Reception

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