Elkjøp, Lad gaverne tale - fra Far/Let the gifts speak - from Dad

A family unwraps their Christmas gifts together in the living room. An effeminate teenage boy, wearing a pink sweater and nail polish, sits in a chair, withdrawn from the activities as a small drone present buzzes near him and he pulls back.

The father sullenly hands his son a wrapped present, which the boy unwraps and discovers its a curling iron for hair. He looks up with a smile, and his father returns the smile.

The text for Elgiganten, an electronics store, reads, "Lad gaverne tale - fra Far" ("Let the gifts speak - from Dad").