Vicente Fox for President, Vicente Fox

Gay-baiting in politics is becoming rarer in the U.S., but in a winning presidential campaign in Mexico, opposition candidate and former Coca-Cola executive Vicente Fox aired this commercial about his incumbent rival, Francisco Labastida, that used a Mexican slang term for a person of undefined sexuality.

The ad also showed Labastida hugging and lifting a colleague by the thighs, as well as shots of male strippers at a campaign rally for another candidate of the incumbent party. Though the ad was pulled, Fox won the race.