WHERE SUCCESSFUL ADVERTISING MEETS LGBT EQUALITY

Mecanismo Coordinador de Pais Argentina, Parejas (Pairs)

Members:

A series of couples, varying in age and sexual orientation, are shown walking down an Argentinean bridge. Each couple is shown kissing before a voiceover announces, "We can prevent the transmission of HIV by using protection."

This ad receives a positive rating because it includes three male couples of varying ages.

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