WHERE SUCCESSFUL ADVERTISING MEETS LGBT EQUALITY

Defense of Marriage Coalition (Oregon), Students

Members:

2004 Television Report A Problem

Sitting on a couch, Clark Brody, former deputy superintendent of public education says, "If parents think that redefining marriage to include same-sex couples won't affect their children, they have seriously underestimated this issue.

"I'm concerned that schools will be one lawsuit away from having to promote same-sex relationships as equal to marriage as we've always known it." (Since when do schools have to promote marriage at all?)

"That would be confusing for our students, troubling for our teachers, and therefore bad for our schools."

The constitutional amendment passed, with 57% of voters supporting the measure -- as they did in 11 states during the November 2004 election -- but it was the weakest win of any state. Like 37 other states that already had laws defining marriage as only between a man and a woman, amendment supporters feared a court could toss aside the state law.

Company
Defense of Marriage Coalition (Oregon)
Brand
Yes on 36-Oregon Constitutional Amendment
Industry
Regional/Local Politics
Media Outlet
Television
Country
United States
Region
North America, US Regional,
Agency
unknown
AdRespect Themes
User Comments
Mateo Galvano
As a bisexual man in a committed relationship with a man, and previously married to a woman for a decade, I always find this issue absurd. But who cares what the old man thinks? I certainly don't. It is sad that an ad like this is probably effectively reassuring to the uneducated and homophobic. But I don't think it would change the minds of any students or parents of students per se. It simply reassures those people already ignorant enough to agree with such a sentiment. In that way, I don't feel threatened by the ad. I try to have compassion for those who are ignorant. Theirs is a chosen ignorance, and I pity them.

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