Unilever, Pride In Every Wash/Orugullo en cada lavada
Dove said about this campaign, "With #PrideMonth ending, Dove Caribe wanted to take a stance. The brand declared that diversity should be celebrated all year long, not just one month. Just like its products do in every wash.
"Every time a person washes their hands, Dove’s bubbles form an array of colors moving downward. They show a beautiful, natural rainbow that celebrates LGBTQ+ pride, every single time.
"So the team at Arco and Unilever PR captured macro shots of the bubbles to prove that our soaps show #PrideInEveryWash."
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