WHERE SUCCESSFUL ADVERTISING MEETS LGBT EQUALITY

Intuit, Matchmaker - Super Bowl

Members:

2022 Television 85% Report A Problem

TurboTax teased with a lesbian joke during the Super Bowl when its ad promotes being matched with a tax professional. A young woman says flirtatiously to the female tax expert on a video phone call, “So you’re a perfect match for a freelancer who just bought a home that’s also her office?”

Company
Intuit
Brand
TurboTax
Industry
Dot-com
Media Outlet
Television
Country
United States
Region
US National
Agency
Wieden + Kennedy
AdRespect Themes

Gay Tease

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