Visa International, NFL Draft Stories: How you should judge Michael Sam
This spot features the NFL's first openly gay football player, Michael Sam, who was drafted by the St. Louis Rams, lifting weights and speaking in narration.
"Judge me...for running the 491 at the combine. For blowing a tackle on the outside rush. Or holding fourth and goal with your team's wildcard berth on the line. Remember me...for sending you home with tears of joy, or tears of sorrow. Judge me for what I do...on the field. I'm Michael Sam, and that's my Everywhere."
Narrator Morgan Freeman ends with, "Visa, Everywhere you want to be."
Visa's Chief Marketing Officer Kevin Burke said in a statement, "We felt that Michael's story was a perfect fit for our 'everywhere' campaign, which is meant to inspire people to reach their own personal goals and aspirations. We wish Michael the best on and off the field as he embarks on the next chapter of his life."
Filter Ads
Nothing here - be the first to comment!