International Gay and Lesbian Association, For the Right to Indifference (women)
"Joana and Rita are more courageous than even superheros. They never hide their true identity." Tagline: "For the Right to Indifference."
In January 2005, the association ILGA Portugal launched the first advertising campaign of it's kind for the question of homophobia in Portugal. It intends to call the attention to the preconceptions that all LGBT people are white, as well as changing the attitudes toward homophobia. The campaign is composed of television, radio, written press and large format posters.
Brand
Industry
Media Outlet
Country
Region
Agency
AdRespect Themes
Filter Ads
Nothing here - be the first to comment!