WHERE SUCCESSFUL ADVERTISING MEETS LGBT EQUALITY

Air Canada, Enjoy the Ride

Members:

2005 Print Report A Problem

Company
Air Canada
Brand
Air Canada
Industry
Airlines
Media Outlet
Print
Country
United States
Region
North America
Agency
Marketel
AdRespect Themes
User Comments
Thomas Smith
Where do I get the poster for my room?

Denise
I can definitely see this ad as being bad due to the perhaps unintentionally phallic appearance of the plane. Though other than that, the ad seems to have no point.

Graham
I love the simplicity of the design. The obvious intentional use of the phallic appearance of the plane. Is fun, and tongue-in-cheek. I think it gets to the point with out any doubt that it is for a gay target market, and supportive of gay and lesbians, and diversity. It is speaking a language that does not need any translation.

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