WHERE SUCCESSFUL ADVERTISING MEETS LGBTQ+ EQUALITY

Sabre Holdings Corp., Three Flight Attendants

Members:

2003 Print Report A Problem

A campaign meant to be campy, pink background included, it plays into the traditional stereotype of gay flight attendants. Each one poses as his own supermodel full of attitude, holding signs.

The campaign includes a commercial with more attendants.

Company
Sabre Holdings Corp.
Brand
Travelocity.com
Industry
Travel/Tourism Bureaus
Media Outlet
Print
Country
United Kingdom
Region
Europe
Agency
St. Luke's
AdRespect Themes
User Comments
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