IBM Corp., The Human Rights Campaign Is Playing To Win

Members:

2003 Print Report A Problem

This ad, which appeared in the HRC quarterly newsletter, is part of a "Play to Win" campaign running with several national gay organizations. This one features a man with his fists triumphantly in the air. The headline, "The Human Rights Campaign is Playing to Win" is supported by ad copy that reads, "IBM is delighted to walk hand in hand with HRC to honor those who are working on behalf of all of us. They're out. They're loud. And we're proud."

Company

IBM Corp.

Brand

IBM

Industry

Computers/Software/Tech

Media Outlet

Print

Country

United States

Region

North America

Agency

Ogilvy & Mather Worldwide

AdRespect Themes

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