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Company: Koninklijke Philips Electronics N.V.
    View Company Scorecard / Contact Company
Brand: Philishave
Ad Title: Steam
Business Category: Consumer Electronics
Media Outlets: Television
Country: France
Region: Europe
Agency: unknown
Year: 2001
Target: Mainstream
Ad Spotter: Trevor Fenton


Gay Vague

Theme Breakdown

AdRespect Score: 
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A man who is late hurries into the bathroom to shave and trips over an item on the floor from the guy he lives with.

Entering the bathroom, the dressed man starts to shave as another man in the shower sings loudly.

Annoyed with the other, and needing to rinse his shaver, he turns on the water and scalds the other. As the man in the shower screams, the other has a slightly evil smile.

It is never made clear what the nature of the men's relationship is, it appears open to interpretation of roommates or more (despite the poor treatment).


Rob , Ontario, Canada
There is an almost exact same Philishave ad that ran in Canada that seemed a little...hmmm "friendlier". I love this one too and I don't know why you haven't given it a Positive rating.


Gentle Transition
Company: Koninklijke Philips Electronics N.V.
Brand: Philips
Country: United Kingdom
Region: Europe
Year: 2008

AdRespect Score:


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