Abbott Laboratories, Sisterhood of Motherhood

This online commercial effectively features both male and female couples included as parents in a growing brawl about different parenting styles.

The gay men say, "It's not all about the breasts." But then the straight dads disagree and say, "Yeah, it is."

Later, a shot of three women who appear to be lesbian (including boyish haircuts), and a black one says, "Oh, it's getting real."

The tagline: “No matter what our beliefs, we are parents first.”