WHERE SUCCESSFUL ADVERTISING MEETS LGBT EQUALITY

Cultura, Descarada - Behaved Shamelessly

Members:

A couple is in bed together with pink satin sheets and getting kinky. The woman wears black gloves and cuffs the man's hands to the bedframe, then starts to undress.

Suddenly, her husband is heard announcing his arrival home and the two panic, quickly trying to unlock the handcuffs. Unable to do it, she shoves the key into his mouth (his hands are still restrained) and she climbs out the window in her lingerie -- but leaving the handcuffed man in bed.

Her husband enters the bedroom and is surprised to find his friend Tony chained to the bed. He climbs over and begins to untie him, just as the woman (who has now come back in through the home properly and added a housecoat) re-enters the bedroom to find the two men in a compromising position in bed. "Angry," she proceeds to hit the men with her purse.

The ad concludes with the words "Jeder Tag Ist Theatertag," meaning "Each day is theatre day." Next, the screen reads "Such Dir einen aus. Geh Ins Theater," which translates to: "Just Pick One. Go to the Theater."

The advertisement is Equal because the situation does not rely on its gay theme for humor.

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