WHERE SUCCESSFUL ADVERTISING MEETS LGBT EQUALITY

IBM Corp., Simon Doonan

Members:

2003 Print Report A Problem

This ad campaign features real people who use the IBM ThinkPad. The person in this case is openly gay creative director at Barney's New York department store, Simon Doonan. The ad appeared in mainstream magazines and gay media but did not run very long.

Company
IBM Corp.
Brand
IBM
Industry
Computers/Software/Tech
Media Outlet
Print
Country
United States
Region
North America
Agency
Ogilvy & Mather Worldwide
AdRespect Themes
User Comments
Nothing here - be the first to comment!
Related Ads

Be Proud 2004 IBM United States Social Media Report A Problem

Buying A Server/Running A Horse Farm 2003 IBM United States Social Media Report A Problem

Chelsea/Provincetown/The Castro/Armonk 2003 IBM United States Print Report A Problem

Commitment to the GLBT Community 2004 IBM United States Print Report A Problem

Designing Next Year's Line/Selling Last Year's Overstock 2003 IBM United States Social Media Report A Problem

Diversity Works 1998 IBM United States Print Report A Problem

GLAAD Is Playing to Win 2003 IBM United States Print Report A Problem

GLBT Professionals Play to Win 2003 IBM United States Print Report A Problem

GLSEN Is Playing To Win 2003 IBM United States Print Report A Problem

IBM GLBT 2004 IBM United States Print Report A Problem

 

View all ads  |  Advanced Ads Search  |  Privacy Policy

Filter Ads

AdRespect promotes advertising that respects diversity, gender identity/expression, and sexual orientation for a more accepting society and better business results.