WHERE SUCCESSFUL ADVERTISING MEETS LGBT EQUALITY

Ra-Re, Big Hug

Members:

2005 Print Report A Problem

Photographer Oliviero Toscani has ignited debate in Italy over gayness with his latest advertisements featuring two men kissing and groping on a sofa. The controversial billboards for the men's clothing line Ra-Re show one of the male models clutching another's crotch while another shows the same model lying across the sofa and pulling his boyfriend on top of him for a kiss.

Company
Ra-Re
Brand
Ra-Re Clothes
Industry
Fashion/Apparel
Media Outlet
Print
Country
Italy
Region
Europe
Agency
Flash & Partners
AdRespect Themes
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