WHERE SUCCESSFUL ADVERTISING MEETS LGBT EQUALITY

All Ads

Dude, that's so gay
Company: British American Tobacco
Brand: Lucky Strike
Country: United States
Year: 2001
Region: US National
Business Category: Tobacco
Medium: Print
Target: Gays & Mainstream
Agency: in-house


I Choose
Company: British American Tobacco
Brand: Lucky Strike
Country: Spain
Year: 2000
Region: Europe
Business Category: Tobacco
Medium: Print
Target: Mainstream
Agency: unknown


Park
Company: British American Tobacco
Brand: Lucky Strike
Country: United States
Year: 1998
Region: North America
Business Category: Tobacco
Medium: Print
Target: Gays
Agency: unknown

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AdRespect promotes advertising that respects diversity, gender identity/expression, and sexual orientation for a more accepting society and better business results.