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Gay-Themed Ads Are Becoming More Mainstream
Posted by: Lowie Jim Palisoc
Thanks for your post. It will be a great help for increasing the credibility of my research. :) For showing my gratitude, I promised that I will cite you in my study. thanks a lot! God bless



Is Coke gay friendly or not?

Posted by: Mike Wilke
Coca-Cola earned a perfect 100 from the Human Rights Campaign in the US and just debuted a commercial in the UK featuring a gay wedding. But it cut the wedding scene for the commercial in Ireland and has chosen to sponsor the winter Olympics in Russia, which is coming under heavy fire for its new anti-gay law and indifference to homophobic violence.



James Franco Dropped By Advertising Campaigns Over His Gay Themed Films

Posted by: Adam Stazer
http://www.back2stonewall.com/2013/03/james-franco-dropped-advertising-campaigns-gay-themed-films.html

In a red carpet interview last week at SXSW, James Franco suggested that he has been dropped from three advertising campaigns due to his involvement in two gay-oriented films he put out at Sundance, and not due to his image as the companies reported. He produced Kink and co-directed and starred in a forthcoming Travis Matthews film, Interior.Leather Bar. Franco suggested that this exemplifies the homophobia that still exists in American media. As many advertisers have already begun to notice, gays and lesbians will only continue to become an increasingly visible part of American society. While the exact reason for Franco having been dropped from these campaigns is unclear at this time, the depiction of raw gay sexuality as portrayed in these films was no doubt part of the conversation. Other explicit films depicting heterosexual sex rarely if ever raise an eyebrow among the public, and neither should these.



Ad Library


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We see diversity not as a reason for division, but as a source of strength.
Company: AARP
Brand: AARP
Country: United States
Year: 2017
Region: US National
Business Category: Nonprofit/NGO (non-gay)
Medium: Print
Target: Gays
Agency: in-house



No Label
Company: V&S Vin & Spirit AB
Brand: Absolut vodka
Country: United States
Year: 2009
Region: US National
Business Category: Alcoholic Beverages
Medium: Print
Target: Mainstream
Agency: in-house



So Proud
Company: Adoption SF
Brand: Adoption SF
Country: United States
Year:
Region: US National
Business Category: Nonprofit/NGO (gay)
Medium: Print
Target: Gays & Mainstream
Agency: in-house



Dancing
Company: Alberta Ferretti
Brand: Alberta Ferretti
Country: France , Italy , United Kingdom , United States
Year: 2009
Region: Europe, US National
Business Category: Fashion/Apparel
Medium: Print
Target: Mainstream
Agency: in-house



Wrap it Right 2
Company: Alliance for South Asian AIDS Prevention (ASAAP)
Brand: Alliance for South Asian AIDS Prevention (ASAAP)
Country: India
Year: 2007
Region: Asia
Business Category: Nonprofit/NGO (non-gay)
Medium: Television
Target: Gays & Mainstream
Agency: in-house

AdRespect Score:


Wrap it Right
Company: Alliance for South Asian AIDS Prevention (ASAAP)
Brand: Alliance for South Asian AIDS Prevention (ASAAP)
Country: India
Year: 2007
Region: Asia
Business Category: Nonprofit/NGO (non-gay)
Medium: Television
Target: Gays & Mainstream
Agency: in-house

AdRespect Score:


Change Attitude (Walking)
Company: Alliance for South Asian AIDS Prevention (ASAAP)
Brand: Alliance for South Asian AIDS Prevention (ASAAP)
Country: Canada , India
Year: 2007
Region: North America, Asia
Business Category: Nonprofit/NGO (non-gay)
Medium: Print
Target: Gays
Agency: in-house



Change Attitude 2
Company: Alliance for South Asian AIDS Prevention (ASAAP)
Brand: Alliance for South Asian AIDS Prevention (ASAAP)
Country: Canada , India
Year: 2007
Region: North America, Asia
Business Category: Nonprofit/NGO (non-gay)
Medium: Print
Target: Gays
Agency: in-house



Change Attitude
Company: Alliance for South Asian AIDS Prevention (ASAAP)
Brand: Alliance for South Asian AIDS Prevention (ASAAP)
Country: Canada , India
Year: 2007
Region: North America, Asia
Business Category: Nonprofit/NGO (non-gay)
Medium: Print
Target: Gays
Agency: in-house



We Wrap it Right
Company: Alliance for South Asian AIDS Prevention (ASAAP)
Brand: Alliance for South Asian AIDS Prevention (ASAAP)
Country: Canada , India
Year: 2007
Region: North America, Asia
Business Category: Nonprofit/NGO (non-gay)
Medium: Poster/Outdoor
Target: Gays
Agency: in-house


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