This ad from Reemtsma, the fourth-largest tobacco company worldwide, is among the first print ads anywhere to feature a gay marriage, appeared on billboards in some major cities. The headline says: "Men, that was a dream wedding!"" It depicts a couple celebrating during Cologne's "Christopher Street Day" -- a Gay Pride event.

The West web site even contains a "Planet Queer" section among links to other offers, like free email, games and music.