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Debitel - Everyone with Everyone

Company: T-Mobile International
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Brand: Debitel
Ad Title: Everyone with Everyone
Business Category: Consumer Electronics
Media Outlets: Poster/Outdoor
Country: Germany
Region: Europe
Agency: Saatchi & Saatchi Advertising
Year: 2007
Target: Gays
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Ian Bell , Manchester, United Kingdom
I don't think that the target market for this ad is Gay people. That picture is a graffito on the west side of the Berlin wall, it depicts Erich Honecker kissing Leonid Brezhnev. This fits the "Everyone with Everyone" tagline. See http://www.flickr.com/photos/antoniociufo/3545266481/
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