Company: SPI Group View Company Scorecard | Contact Company Brand: Stolichnaya/Stoli Ad Title: Be Rea l- Stories From Queer America Business Category: Media Outlets: Broadcasters-Publishers-Online-Games-Music Media Outlets:
United States Region:
North America Agency: Double Platinum Year:
2006 Target: Mainstream
Chris Holden , NYC
Permit me to state upfront that while I'm not associated with Stoli's or LOGO, I do appear in the Be Real Submissions page promoting the Be Real campaign. But that has no bearing on my respect and admiration for Stoli's very open association with LOGO TV and the Gay arena. It's prominence in backing and sponsoring the Be Real documetary is almost unheard of in mainstream ad campaigns. I suspect that Stoli might well be even more outfront this year, as LOGO's Be Real specials gain in popularity.