WHERE SUCCESSFUL ADVERTISING MEETS LGBTQ+ EQUALITY



Stolichnaya/Stoli - Be Rea l- Stories From Queer America

Company: SPI Group
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Brand: Stolichnaya/Stoli
Ad Title: Be Rea l- Stories From Queer America
Business Category: Media Outlets: Broadcasters-Publishers-Online-Games-Music
Media Outlets: Print
Country: United States
Region: North America
Agency: Double Platinum
Year: 2006
Target: Mainstream
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This appeared as a full-page ad in USA Today.

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Chris Holden , NYC
Permit me to state upfront that while I'm not associated with Stoli's or LOGO, I do appear in the Be Real Submissions page promoting the Be Real campaign. But that has no bearing on my respect and admiration for Stoli's very open association with LOGO TV and the Gay arena. It's prominence in backing and sponsoring the Be Real documetary is almost unheard of in mainstream ad campaigns. I suspect that Stoli might well be even more outfront this year, as LOGO's Be Real specials gain in popularity.

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2000getherness
Company: SPI Group
Brand: Stolichnaya/Stoli
Country: Australia
Region: Australia/New Zealand
Year: 0


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