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2(x)ist/2xist - 2(x)ist Make Your Valentines Day Special.

Company: H. Best Limited
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Brand: 2(x)ist/2xist
Ad Title: 2(x)ist Make Your Valentines Day Special.
Business Category: Fashion/Apparel
Media Outlets: Print
Region: Europe
Agency: 2(x)ist in-house
Year: 2005
Target: Gays

This ad was in Gay Times of England, and is one of the more homoerotic ads for a brand that was built on male beefcake.


Jess Pervert , Boston, MA
Odd ad. I mean it's a Valentines day ad aimed at gay guys for underwear, so many possibilities, and they purposely make one that looks like gay-bashing?


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