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Air Canada - Enjoy the Ride

Company: Air Canada
    View Company Scorecard | Contact Company
Brand: Air Canada
Ad Title: Enjoy the Ride
Business Category: Airlines
Media Outlets: Print
Country: United States
Region: North America
Agency: Marketel
Year: 2005
Target: Gays
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Thomas Smith , Dearborn, MI
Where do I get the poster for my room?
Denise , Lexington, KY
I can definitely see this ad as being bad due to the perhaps unintentionally phallic appearance of the plane. Though other than that, the ad seems to have no point.

Graham , Vancouver, BC, Canada
I love the simplicity of the design. The obvious intentional use of the phallic appearance of the plane. Is fun, and tongue-in-cheek. I think it gets to the point with out any doubt that it is for a gay target market, and supportive of gay and lesbians, and diversity. It is speaking a language that does not need any translation.

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Just Playing Outgames 2006
Company: Air Canada
Brand: Air Canada
Country: United States
Region: North America
Year: 2006


Get Comfortable
Company: Air Canada
Brand: Air Canada
Country: United States , Canada
Region: North America
Year: 2003


Meeting Room
Company: Air Canada
Brand: Air Canada
Country: Canada
Region: North America
Year: 2002


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