WHERE SUCCESSFUL ADVERTISING MEETS LGBTQ+ EQUALITY


Philadelphia - Freedom Started here

Company: Greater Philadelphia Tourism & Marketing Corp.
    View Company Scorecard | Contact Company
Brand: Philadelphia
Ad Title: Freedom Started here
Business Category: Travel/Tourism Bureaus
Media Outlets: Print
Country: United States
Region: North America, US Regional
Agency: Altus Group
Year: 2003, 2004
Target: Gays
Company: Greater Philadelphia Tourism & Marketing Corp.
    View Company Scorecard | Contact Company
Brand: Philadelphia
Ad Title: Freedom Started here
Business Category: Travel/Tourism Bureaus
Media Outlets: Print
Country: United States
Region: North America, US Regional
Agency: Altus Group
Year: 2003, 2004
Target: Gays
Company: Greater Philadelphia Tourism & Marketing Corp.
    View Company Scorecard | Contact Company
Brand: Philadelphia
Ad Title: Freedom Started here
Business Category: Travel/Tourism Bureaus
Media Outlets: Print
Country: United States
Region: North America, US Regional
Agency: Altus Group
Year: 2003, 2004
Target: Gays
Company: Greater Philadelphia Tourism & Marketing Corp.
    View Company Scorecard | Contact Company
Brand: Philadelphia
Ad Title: Freedom Started here
Business Category: Travel/Tourism Bureaus
Media Outlets: Print
Country: United States
Region: North America, US Regional
Agency: Altus Group
Year: 2003, 2004
Target: Gays
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This historic illustration of Betsy Ross, from the Bridgeman Art Library in London, has a twist -- Ross' flag is a Gay Pride rainbow flag.

The tagline: "Get your history straight and your nightlife gay."

The ad ran in national gay travel publications and local gay media.

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