WHERE SUCCESSFUL ADVERTISING MEETS LGBTQ+ EQUALITY
Company: Air Canada View Company Scorecard | Contact Company Brand: Air Canada Ad Title: Get Comfortable Business Category: Airlines Media Outlets:
Print Country:
United States , Canada Region:
North America Agency: Marketel Year:
2003 Target: Gays
Company: Air Canada View Company Scorecard | Contact Company Brand: Air Canada Ad Title: Get Comfortable Business Category: Airlines Media Outlets:
Print Country:
United States , Canada Region:
North America Agency: Marketel Year:
2003 Target: Gays
This appeared in the Gay and Lesbian Canada Vacation Planner 2003, published by Community Marketing, Inc.
Richard D. , Desert Hot Springs, CA
I admire how the message is not sexually oriented and could be construed as either a same-sex male couple or two businessmen. The message is in the eye of the observer.