WHERE SUCCESSFUL ADVERTISING MEETS LGBTQ+ EQUALITY

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Company: Sons & Daughters of America
    View Company Scorecard / Contact Company
Brand: Sons & Daughters of America
Ad Title: We're Your Family
Business Category: Regional/Local Politics
Media Outlets: Television
Country: United States
Region: North America, US Regional
Agency: Sons & Daughters in-house
Year: 1993
Target: Mainstream
Ad Spotter: Wayne Besen
Company: Sons & Daughters of America
    View Company Scorecard / Contact Company
Brand: Sons & Daughters of America
Ad Title: We're Your Family
Business Category: Regional/Local Politics
Media Outlets: Television
Country: United States
Region: North America, US Regional
Agency: Sons & Daughters in-house
Year: 1993
Target: Mainstream
Ad Spotter: Wayne Besen
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To pictures of people doing laundry, playing basketball, working in an office, and an older woman washing windows, narration says, "When you make derogatory comments and jokes about gays and lesbians, you may be hurting someone you care about and not realize it. G & L are your friends, neighbors, family, co-workers and could be your boss.

"We are your friends, we are your neighbors, we may be your family. Support Sons & Daughters of America -- they may be your own."

Sons & Daughters of America was a non-profit organization based in South Florida between 1992-1995. The group focused on using the media to educate the public about gay and lesbian Americans. It was founded by HRC's' Wayne Besen, who discovered ex-gay poster boy John Paulk in a DC gay bar in 2000.

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Company: Sons & Daughters of America
Brand: Sons & Daughters of America
Country: United States
Region: North America, US Regional
Year: 1993

AdRespect Score:

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