WHERE SUCCESSFUL ADVERTISING MEETS LGBTQ+ EQUALITY
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Company: McDonald's Corp.
    View Company Scorecard / Contact Company
Brand: McDonald's
Ad Title: No Judgment-Varsity Gay League
Business Category: Restaurants
Media Outlets: Television
Country: United States
Region: US National
Agency: Universal Studios in-house
Year: 2022
Target: Gays & Mainstream
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Theme(s)

Real LGBTQ+ Person

 Theme Breakdown

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A group of five men eat together at McDonald's, laughing and chatting about their game. "You are fast. I was like, 'He's trying to get to McDonald's!"

"We go to McDonald's after every game," notes one and they all "cheers" with a McNugget in hand.

The ad closes with one saying, “Our friendships may have started on the field, but this is our happy place.”

The team is part of the nation’s largest Queer+ recreational sports group, LA’s Varsity Gay League.

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