WHERE SUCCESSFUL ADVERTISING MEETS LGBTQ+ EQUALITY
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Company: Deutsche Bahn AG
    View Company Scorecard / Contact Company
Brand: Die Bahn
Ad Title: The Fan/Der Fan
Business Category: Transportation
Media Outlets: Television
Country: Germany
Region: Europe
Agency: BBDO Worldwide
Year: 2016
Target: Gays & Mainstream
Ad Spotter: Alfred Verhoeven
Company: Deutsche Bahn AG
    View Company Scorecard / Contact Company
Brand: Die Bahn
Ad Title: The Fan/Der Fan
Business Category: Transportation
Media Outlets: Television
Country: Germany
Region: Europe
Agency: BBDO Worldwide
Year: 2016
Target: Gays & Mainstream
Ad Spotter: Alfred Verhoeven
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Theme(s)

Same-Sex Affection

Same-Sex Couples/Families

 Theme Breakdown

AdRespect Score: 
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A devoted soccer fan and boyfriend takes the train everywhere to follow his favorite player, his partner. When they finally meet at the end, they hug warmly and hold hands but do not kiss.

The tagline is "Connecting more than A and B."

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Country: Germany
Region: Europe
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Company: Deutsche Bahn AG
Brand: Die Bahn
Country: Germany
Region: Europe
Year: 2002

AdRespect Score:


Wir fuhlen mit Euch/We Feel for You
Company: Deutsche Bahn AG
Brand: Die Bahn
Country: Germany
Region: Europe
Year: 2020

AdRespect Score:

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