WHERE SUCCESSFUL ADVERTISING MEETS LGBTQ+ EQUALITY

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Company: Hard Seltzer Beverage Co.
    View Company Scorecard / Contact Company
Brand: Truly Hard Seltzer
Ad Title: Monét X Change
Business Category: Alcoholic Beverages
Media Outlets: Television
Country: United States
Region: US National
Agency: unknown
Year: 2021
Target: Gays & Mainstream
Ad Spotter: Alfred Verhoeven
Company: Hard Seltzer Beverage Co.
    View Company Scorecard / Contact Company
Brand: Truly Hard Seltzer
Ad Title: Monét X Change
Business Category: Alcoholic Beverages
Media Outlets: Television
Country: United States
Region: US National
Agency: unknown
Year: 2021
Target: Gays & Mainstream
Ad Spotter: Alfred Verhoeven
Company: Hard Seltzer Beverage Co.
    View Company Scorecard / Contact Company
Brand: Truly Hard Seltzer
Ad Title: Monét X Change
Business Category: Alcoholic Beverages
Media Outlets: Television
Country: United States
Region: US National
Agency: unknown
Year: 2021
Target: Gays & Mainstream
Ad Spotter: Alfred Verhoeven
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Theme(s)

Multiple Gender Expressions

Racial Diversity

Real LGBTQ+ Person

Theme Breakdown

AdRespect Score: 
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RuPaul's Drag Race star Monét X Change is featured as a robot (?) on a spaceship in a purple space outfit and shouts "Always be yourself and embrace the absurd!"

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