WHERE SUCCESSFUL ADVERTISING MEETS LGBTQ+ EQUALITY
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Company: McNROE Consumer Products
    View Company Scorecard / Contact Company
Brand: Wild Stone
Ad Title: Talc for Men
Business Category: Personal Products
Media Outlets: Television
Country: India
Region: Asia
Agency: unknown
Year: 2011
Target: Mainstream
Ad Spotter: Alfred Verhoeven
Company: McNROE Consumer Products
    View Company Scorecard / Contact Company
Brand: Wild Stone
Ad Title: Talc for Men
Business Category: Personal Products
Media Outlets: Television
Country: India
Region: Asia
Agency: unknown
Year: 2011
Target: Mainstream
Ad Spotter: Alfred Verhoeven
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Theme(s)

Insufficient Masculinity/Femininity

Sissies

 Theme Breakdown

AdRespect Score: 
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The announcer asks, "Excuse me, are you using ladies talcum powder?" He goes on to observe, "Nowadays I see man look like woman. Behave like woman." A series of incidents where men don't behave "manly" enough.

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 Smell Like a Mister
Company: McNROE Consumer Products
Brand: Wild Stone
Country: India
Region: Asia
Year: 2019

AdRespect Score:

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