WHERE SUCCESSFUL ADVERTISING MEETS LGBTQ+ EQUALITY
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Company: Kellogg Co.
    View Company Scorecard / Contact Company
Brand: Pop-Tarts
Ad Title: Freak Out - teaser
Business Category: Packaged Foods
Media Outlets: Television
Country: United States
Region: US National
Agency: MRY
Year: 2020
Target: Gays & Mainstream
Company: Kellogg Co.
    View Company Scorecard / Contact Company
Brand: Pop-Tarts
Ad Title: Freak Out - teaser
Business Category: Packaged Foods
Media Outlets: Television
Country: United States
Region: US National
Agency: MRY
Year: 2020
Target: Gays & Mainstream
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Theme(s)

Real LGBTQ+ Person

Sissies

 Theme Breakdown

AdRespect Score: 
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"Time for this snack to get a snack," says sassy "Queer Eye" star Jonathan Van Ness on this Super Bowl teaser. Not happy with the choices backstage, he lists the things wrong with the choices, "So dry, so dull, so crusty -- someone needs to fix this!!" He closes the spot with a moment of awareness, and says to viewers, "So sorry."

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