WHERE SUCCESSFUL ADVERTISING MEETS LGBTQ+ EQUALITY
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Company: Amazon.com
    View Company Scorecard / Contact Company
Brand: Amazon Echo
Ad Title: Temperature - Super Bowl
Business Category: Consumer Electronics
Media Outlets: Television
Country: United States
Region: US National
Agency: Wongdoody
Year: 2020
Target: Gays & Mainstream
Company: Amazon.com
    View Company Scorecard / Contact Company
Brand: Amazon Echo
Ad Title: Temperature - Super Bowl
Business Category: Consumer Electronics
Media Outlets: Television
Country: United States
Region: US National
Agency: Wongdoody
Year: 2020
Target: Gays & Mainstream
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Theme(s)

Real LGBTQ+ Person

Same-Sex Couples/Families

 Theme Breakdown

AdRespect Score: 
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In this teaser for the Super Bowl, Ellen DeGeneres and her wife Portia de Rossi lightly bicker about the right temperature for the room. The tagline: "What did people do before Alexa?"

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