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Company: Gilead Sciences
    View Company Scorecard / Contact Company
Brand: PSP
Ad Title: Honestly It's Time
Business Category: Pharmaceuticals/Vitamins/Herbs
Media Outlets: Television
Country: United States
Region: US National
Agency: unknown
Year: 2018
Target: Gays & Mainstream
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Theme(s)

Racial Diversity

Same-Sex Affection

Same-Sex Couples/Families

Theme Breakdown

AdRespect Score: 
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A series of actors speak about getting tested for HIV and condom use as part of its Healthysexual campaign.

“Honestly, we should have used a condom, but we got distracted,” a gay man says to the camera with his partner laying next to him in bed.

Another says, "I know I should get tested for HIV, but honestly, I'm afraid to find out."

“Honestly, we’ve been together for a while, so getting tested never really crossed my mind,” a young black woman says.

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Brand: Health awareness
Country: United States
Region: US National
Year: 2017



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Region: US National
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AdRespect Score:


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Company: Sony Corp.
Brand: PSP
Country: United States
Region: US National
Year: 2007

AdRespect Score:


I'm On the Pill
Company: Gilead Sciences
Brand: Truvada for PrEP
Country: United States
Region: US National
Year: 2018

AdRespect Score:


I'm passionate, not impulsive.
Company: Gilead Sciences
Brand: Truvada for PrEP
Country: United States
Region: US National
Year: 2017



We're adventurous, not reckless.
Company: Gilead Sciences
Brand: Truvada for PrEP
Country: United States
Region: US National
Year: 2017


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