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Company: Comcast
    View Company Scorecard / Contact Company
Brand: Xfinity Mobile
Ad Title: Meant to be Together: iPhone XS
Business Category: Telecommunications
Media Outlets: Television
Country: United States
Region: US National
Agency: Goodby Silverstein & Partners
Year: 2018
Target: Mainstream
Ad Spotter: Chris Bull
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Theme(s)

Multiple Gender Expressions

GLBT Inclusion

 Theme Breakdown

AdRespect Score: 
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A handsome young man looks at his phone at a bus stop while a woman standing next to him has an animated jean pocket that starts singing the well-known Doris Troy tune, “Just One Look” to the man. Then, a male voice chimes in, as the back pocket of the man next to her competes for attention. (We never see his face.)

The object of their affection is oblivious, happily editing a photo of his Boston terrier.

Finally, an androgynous person walks by, as the front of their overalls cuts in to the song as well.

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