Wedding Shoes

paid advertisement

Company: AT&T
View Company Scorecard / Contact Company
Brand: AT&T Business
Ad Title: Wedding Shoes
Business Category: Telecommunications
Media Outlets: Television
Country: United States
Region: US National
Agency: unknown
Year: 2018
Target: Business-to-Business

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Theme(s)

Homo-queasy

Walking Fine Line/Mixed Reception

Theme Breakdown

AdRespect Score Explained

AdRespect Score:

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In this B-to-B campaign for Edge-to-Edge Intelligence, a man about to leave his hotel for a wedding discovers to his dismay that he's forgotten his patent leather shoes because they're not in his suitcase.

Panicking, he finds some online but there are just two left nearby. He runs out to the taxi in flip-flop shoes. He arrives to the store and gets them just in the nick of time and enthusiastically hugs the male store clerk with too much appreciation and the clerk awkwardly looks around, unable to know what to do with the outpouring of affection.

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