--->
Home - AdRespect Advertising Media Program
leftendAbout the AdRespect Advertising Media ProgramAdRespect Advertising Media Program Ad LibraryAdRespect Advertising Media Program ResourcesDonate to the AdRespect Advertising Media ProgramContact AdRespectJoin the AdRespect Advertising Media ProgramMember logon to the AdRespect Advertising Media ProgramAdRespect Advertising Media Program
spacer
paid advertisement

AdRespect Ad Library Profile

View larger version of the video Members Only!  Download video!
Save as a Favorite

Company: Visa International
    View Company Scorecard / Contact Company
Brand: Visa
Ad Title: NFL Draft Stories: How you should judge Michael Sam
Business Category: Financial Services
Media Outlets: Television
Country: United States
Region: US National
Agency: MRY
Year: 2014
Target: Gays & Mainstream
none

Theme(s)

Real GLBT Person

Theme Breakdown

AdRespect Score: 
none
Help AdRespect in its mission with a tax-deductible donation!

This spot features the NFL's first openly gay football player, Michael Sam, who was drafted by the St. Louis Rams, lifting weights and speaking in narration.

"Judge me...for running the 491 at the combine. For blowing a tackle on the outside rush. Or holding fourth and goal with your team's wildcard berth on the line. Remember me...for sending you home with tears of joy, or tears of sorrow. Judge me for what I do...on the field. I'm Michael Sam, and that's my Everywhere."

Narrator Morgan Freeman ends with, "Visa, Everywhere you want to be."

Visa's Chief Marketing Officer Kevin Burke said in a statement, "We felt that Michael's story was a perfect fit for our 'everywhere' campaign, which is meant to inspire people to reach their own personal goals and aspirations. We wish Michael the best on and off the field as he embarks on the next chapter of his life."

none

Be the first to comment on this ad!
none



Closing Ceremony "Inclusion"
Company: Visa International
Brand: Visa
Country: United States
Region: North America
Year: 2014

AdRespect Score:


Dress Shop
Company: Visa International
Brand: Visa
Country: United States
Region: North America
Year: 2001

AdRespect Score:


He Will Never Be the Tortured Artist
Company: Visa International
Brand: Visa
Country: United States
Region: North America
Year: 2004



Rainbow Bar Code
Company: Visa International
Brand: Visa
Country: United States
Region: US Regional
Year: 2007



Tattoo
Company: Visa International
Brand: Visa
Country: United States
Region: North America
Year: 2000

AdRespect Score:


When the Saints Go Marching In
Company: Visa International
Brand: Visa
Country: United States
Region: North America
Year: 2007

AdRespect Score:

none

Submit An Ad Test An Ad Rate An Ad Post Comments
space
© 2001 - 2020 AdRespect Advertising Education Program. All rights reserved.
Other works which appear on this site are the property of their various owners and are used for educational purposes, with no commercial intent.
space
Legal Statement and Terms of Use
Designed & Powered by Videotex


paid advertisement