Video Ad Library: J.C. Penney Corp. - J.C. Penney/JCPenney/JC Penney - No Small Feat AdRespect Advertising Education Program

paid advertisement

Company: J.C. Penney Corp.
View Company Scorecard / Contact Company
Brand: J.C. Penney/JCPenney/JC Penney
Ad Title: No Small Feat
Business Category: Retail
Media Outlets: Television
Country: United States
Region: US National
Agency: Mother
Year: 2012
Target: Mainstream

Submit Corrections

Theme(s)

Real GLBT Person

Theme Breakdown

AdRespect Score Explained

AdRespect Score:

This 2012 holiday ad for J.C. Penney featuring lesbian talk show host Ellen DeGeneres sparked major controversy with the anti-gay organization One Million Moms concerning the stores decision to hire an openly gay celebrity as their spokesperson.

Be the first to comment on this ad!

Advanced Search >>

	$9.99 Company: J.C. Penney Corp. Brand: J.C. Penney/JCPenney/JC Penney Country: United States Region: US National Year: 2012	AdRespect Score:

	Changing Room Company: J.C. Penney Corp. Brand: J.C. Penney/JCPenney/JC Penney Country: United States Region: US National Year: 2012	AdRespect Score:

	Creativity, Oil Paints, Freedom of Expression Company: J.C. Penney Corp. Brand: J.C. Penney/JCPenney/JC Penney Country: United States Region: US National Year: 2012	AdRespect Score:

	First Pals Company: J.C. Penney Corp. Brand: J.C. Penney/JCPenney/JC Penney Country: United States Region: US National Year: 2012

	Kelly's a Boy's Name Too. Company: J.C. Penney Corp. Brand: J.C. Penney/JCPenney/JC Penney Country: United States Region: North America Year: 2007	AdRespect Score:

	Many Perspectives, One Purpose Company: J.C. Penney Corp. Brand: J.C. Penney/JCPenney/JC Penney Country: United States Region: US Regional Year: 2007

	Roman Returns Company: J.C. Penney Corp. Brand: J.C. Penney/JCPenney/JC Penney Country: United States Region: North America Year: 2012	AdRespect Score:

	Shoe Sale Company: J.C. Penney Corp. Brand: J.C. Penney/JCPenney/JC Penney Country: United States Region: US National Year: 2012	AdRespect Score:

	Western Coupons Company: J.C. Penney Corp. Brand: J.C. Penney/JCPenney/JC Penney Country: United States Region: US National Year: 2012	AdRespect Score:

© 2001 - 2014 AdRespect Advertising Education Program. All rights reserved.
Other works which appear on this site are the property of their various owners and are used for educational purposes, with no commercial intent.

Legal Statement and Terms of Use
Designed & Powered by Videotex