WHERE SUCCESSFUL ADVERTISING MEETS LGBTQ+ EQUALITY
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Company: InBev
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Brand: Quilmes
Ad Title: Encuentro
Business Category: Alcoholic Beverages
Media Outlets: Television
Country: Argentina
Region: Latin/South America
Agency: unknown
Year: 2004
Target: Mainstream
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Theme(s)

LGBTQ+ Inclusion

 Theme Breakdown

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An empty fridge becomes a city-wide musical quest for beer through Buenos Aires.

What starts as a search for the drink of his dreams soon becomes a search for the girl of his dreams, with a false start upon first entering the bar when a lesbian informs him he's barking up the wrong tree.

Quilmes: El Sabór del Encuentro

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