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Company:
Coca-Cola Co.
View Company Scorecard / Contact Company
Brand:
Burn energy drink
Ad Title:
Flaming Dance
Business Category:
Non-Alcoholic Beverages
Media Outlets:
Television
Country:
Poland
Region:
Europe
Agency:
Leo Burnett Co.
Year:
2007
Target:
Gays
Submit Corrections
Company:
Coca-Cola Co.
View Company Scorecard / Contact Company
Brand:
Burn energy drink
Ad Title:
Flaming Dance
Business Category:
Non-Alcoholic Beverages
Media Outlets:
Television
Country:
Poland
Region:
Europe
Agency:
Leo Burnett Co.
Year:
2007
Target:
Gays
Submit Corrections
Company:
Coca-Cola Co.
View Company Scorecard / Contact Company
Brand:
Burn energy drink
Ad Title:
Flaming Dance
Business Category:
Non-Alcoholic Beverages
Media Outlets:
Television
Country:
Poland
Region:
Europe
Agency:
Leo Burnett Co.
Year:
2007
Target:
Gays
Submit Corrections
Theme(s)
Same-Sex Affection
Same-Sex Couples/Families
Male-Fantasy Lesbian
Theme Breakdown
AdRespect Score Explained
AdRespect Score:
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Coca-Cola began its campaign for Burn Energy Drink in 2006, and began specifically targeting gays in Poland in March of 2007, putting out ads on gay websites, press and clubs.
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The Morning
Company:
Coca-Cola Co.
Brand:
Burn energy drink
Country:
Italy
Region:
Europe
Year:
2007
AdRespect Score:
Drinking and Driving
Company:
Coca-Cola Co.
Brand:
Coca-Cola Light
Country:
Argentina
Region:
Latin/South America
Year:
2003
AdRespect Score:
I Want to Break Free
Company:
Coca-Cola Co.
Brand:
Coca-Cola Zero Sugar
Country:
United Kingdom
Region:
Europe
Year:
2018
AdRespect Score:
Love Is Love (men)
Company:
Coca-Cola Co.
Brand:
Coca-Cola Zero Sugar
Country:
Hungary
Region:
Europe
Year:
2019
Love Is Love (women with bottle)
Company:
Coca-Cola Co.
Brand:
Coca-Cola Zero Sugar
Country:
Hungary
Region:
Europe
Year:
2019
Love Is Love (women with straws)
Company:
Coca-Cola Co.
Brand:
Coca-Cola Zero Sugar
Country:
Hungary
Region:
Europe
Year:
2019
A Tip Of The Cap To You
Company:
Coca-Cola Co.
Brand:
Coca-Cola/Coke
Country:
United States
Region:
North America
Year:
2008
America the Beautiful - Super Bowl
Company:
Coca-Cola Co.
Brand:
Coca-Cola/Coke
Country:
United States
Region:
US National
Year:
2014
AdRespect Score:
Business Resource Group Pride 2018
Company:
Coca-Cola Co.
Brand:
Coca-Cola/Coke
Country:
United States
Region:
US National
Year:
2018
AdRespect Score:
Coke Card
Company:
Coca-Cola Co.
Brand:
Coca-Cola/Coke
Country:
Canada
Region:
North America
Year:
2001
AdRespect Score:
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