The documentarian explains the premise of his new A&E documentary special: "This is going to be a serious study of nine couples over ten years. They come from all walks of life."
Meanwhile, shots of various heterosexual couples in wedding garb are shown among shots of a committed lesbian couple.
The voiceover continues, "Ready to engage in an age-old institution."
One half of the lesbian couple explains, "Kelly came into my life, and I was hoping she felt the same way."
The filmmaker adds, "We're going to follow through examining people's lives as they live them. We're going to see how things change, how things develop."
The ad earns a rating in the Equal range because it includes a lesbian couple alongside the profiled heterosexual couples.