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AdRespect Ad Library Profile

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Company: General Mills
    View Company Scorecard / Contact Company
Brand: Yoplait Double Cream
Ad Title: Drag Show
Business Category: Packaged Foods
Media Outlets: Television
Country: Israel
Region: Middle East
Agency: McCann
Year: 2003
Target: Mainstream
Ad Spotter: Foufoune
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Theme(s)

Trans Beauty

Camp/Gay Drag

GLBT Inclusion

Theme Breakdown

AdRespect Score: 
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A high energy troupe of drag queens in bright red outfits sing and dance Las Vegas-style through a number promoting Yoplait Double Cream yogurt.

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Andrea James , Los Angles, CA
Looks like fun, just like eating yogurt.

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The Families Project
Company: General Mills
Brand: Betty Crocker
Country: United States
Region: US National
Year: 2014

AdRespect Score:


The Families Project
Company: General Mills
Brand: Betty Crocker
Country: United States
Region: US National
Year: 2014

AdRespect Score:


That's the Cheerios Effect
Company: General Mills
Brand: Cheerios
Country: Canada
Region: North America
Year: 2014



The Cheerios Effect: Building a Family
Company: General Mills
Brand: Cheerios
Country: Canada
Region: North America
Year: 2014

AdRespect Score:


LuckyToBe 100% Me
Company: General Mills
Brand: Lucky Charms
Country: United States
Region: US National
Year: 2013

AdRespect Score:


LuckyToBe 100% Me
Company: General Mills
Brand: Lucky Charms
Country: United States
Region: US National
Year: 2013

AdRespect Score:


Unicorn Island
Company: General Mills
Brand: Lucky Charms
Country: United States
Region: US National
Year: 2018

AdRespect Score:


Breakfast of Champions - beach
Company: General Mills
Brand: Wheaties
Country: United States
Region: US National
Year: 1978

AdRespect Score:


Breakfast of Champions - rainbow sailboat
Company: General Mills
Brand: Wheaties
Country: United States
Region: US National
Year: 1978

AdRespect Score:


Fuels Change
Company: General Mills
Brand: YOP
Country: Canada
Region: North America
Year: 2018

AdRespect Score:

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